At Bank Five Nine, we’re proud to support experiences that bring people together and the Wisconsin State Fair is one of our favorite summer traditions. Here’s how to enjoy the Fair without breaking the bank.
Our Top Pick: Free Music at the Bank Five Nine Amphitheater
We’re thrilled to sponsor the Bank Five Nine Amphitheater, one of the Fair’s most popular destinations for free, daily, live music. Located near Lehman’s Landing, the Amphitheater features a variety of acts ranging from local talent to nationally recognized tribute bands, all included with your admission!
Be sure to stop by on Thursday, July 31 for:
10:15 am – Opening Ceremony
6:00 pm & 8:45 pm – Journey and Heart, a female-fronted Journey tribute band, Land & Heart
Want to see who else is performing during the Fair? View the full Amphitheater lineup here.
Whether you’re into rock, country, pop, or throwback hits, there’s something for every music fan.
More Free Fun at the Fair
Family Variety Stage
Enjoy comedy, juggling, magic, and more throughout the day on South Grandstand Avenue.
K-9 Sports Arena
Watch high-energy dog shows packed with stunts and agility tricks, presented by Gruber Law Offices.
Live Performances & Street Entertainers
Jugglers, stilt walkers, musicians, and performers roam the grounds daily-be sure to catch them in action.
Saz’s Racing Pigs
A crowd favorite. Shows daily at 12:00, 1:30, 3:30, 4:30, 6:00, and 7:30 p.m.
Meet the Farmers
Stop by Central Park to meet the Fairest of the Fairs and learn more about Wisconsin’s rich agricultural history.
Free Nature & Art Experiences
Exploratory Park
A quiet spot for hands-on nature activities, trails, a mixed playground, and even a fish tank with Wisconsin species.
History Walk
Explore the history of the Fair with exhibits and memorabilia that showcase decades of tradition.
Art Exhibits
Discover creative installations throughout the grounds:
- Cow-Temporary Art Walk
- Plein Air at the Fair (featuring live painting)
- Wildlife & Winds of Wisconsin woodcarving
- Fairtastic Art Poster Exhibit
Visit The Animals
Whether you’re checking out the fluffy bunnies in the Small Animal Barn or getting up close with giant dairy cows, it’s all included with your fair admission. Kids (and adults!) can spend hours walking through the barns, learning about different breeds, and even chatting with the hardworking 4-H participants who help care for them. It’s an entertaining, educational, and wallet-friendly way to spend your day-no tickets or tokens required.
Save Even More with These Tips
1. Grab a Bargain Book
Available online for $5 or $6 on-site, this book includes 80+ coupons for food, rides, and merchandise, worth hundreds in savings.
Make sure you stop by the WTMJ booth across from the welcome desk to grab a free Bank Five Nine hand fan to keep you cool as you walk around on the warm days.
2. Look for Special Pricing Days
- $16 adult tickets online or at Sentry and Festival Foods (save $4 off gate price)
- Piggly Wiggly Day – July 31: Bring two canned goods or a cash donation between 10 am and 4 pm for $5 admission
- Aug 1: Out-of-state visitors can purchase two admission tickets for $20
- Aug 3: Veterans and active military get free admission, along with up to three family members
- Aug 6: Meijer Day – $5 off an adult ticket with a $40+ Meijer receipt
- Aug 7: Educator Day – Free admission for educators with valid school ID
3. Take Advantage of Meal & Ride Deals
- $11 Meal Deals on select food combos
- SpinCity bundle: $40 for 50 ride and game tickets (a 20–30% savings)
4. Explore Free Shows and Free Zones
- Cirque at the Fair: High-flying acrobatics at noon, 3 p.m., and 6 p.m.
- Bank Five Nine Amphitheater: Free music daily
- Family Variety Stage, K-9 Arena, and other strolling entertainment
5. Bring Essentials
Save money by bringing your own sunscreen, refillable water bottles, band-aids, and comfortable walking shoes.
6. Enjoy Free and Low-Cost Treats
- Flavored milk for just $1 (chocolate, root beer, and more)
- Kid Zone: Free crafts and games in the 4-H Discover Barnyard
- Discounted rides in Ag Village’s Ag Park
Plan for a Great Day at the Fair
Start early, pack wisely, and combine deals for maximum savings. Many of the best experiences-from entertainment to exhibits-are included with your admission.
At Bank Five Nine, we believe in supporting the people and places that make life better. The Wisconsin State Fair is a perfect example of that. We hope your visit is full of fun, connection, and great memories-without the high price tag.
See you at the Fair. And don’t forget to stop by the Bank Five Nine Amphitheater for the music lineup you won’t want to miss.
